A Brand Built on Imagination and Sensory Adventure
At Unsurpassed, we’re all about making life better and greater—through fun, creativity, and sensory exploration! Our mission is to create products that bring joy to families while engaging the senses in exciting and unique ways. From squishy toys to bath bombs that reveal surprises, we believe in turning everyday moments into playful, sensory adventures. Join us on a journey where fun meets family and playtime is always a little brighter!
Our Mission
We’re here to spark joy and create meaningful moments by designing sensory-rich products that engage, excite, and entertain. Whether it’s through a squish, a fizz, or a race to swipe the perfect toy, we aim to enhance the play experience for families everywhere. Our mission is simple: making life better, greater, and more fun with every touch, splash, and surprise!
Our Story
Born from a dad’s desire to combine his daughter’s love for sensory toys, bath bombs, and games, Unsurpassed began as a family passion project. Together we created products that blend the magic of multi-sensory play with the joy of family time. From Swipe the Squishie to Squishie Surprise Bath Bombs, every idea comes from a place of love, playfulness, and the goal to have fun, relieve stress while making memories that last.
Our Sensory Superpower
At Unsurpassed, what sets us apart is our commitment to creating fun, innovative sensory products that captivate kids’ imaginations and bring families closer together. From the exciting Swipe the Squishie game to the delightful Squishie Surprise Bath Bombs, every product is crafted to offer multi-sensory experiences that spark joy, relieve stress, and transform everyday moments into lasting memories. By blending creativity with sensory play, we deliver fun-filled products that make life better and greater—one splash, swipe, and surprise at a time!
Our Gallery
Step into the vibrant world of Unsurpassed! Our gallery highlights the fun and excitement behind our products, from the fizzy bath bombs hiding collectible squishies to the fast-paced, sensory-packed Swipe the Squishie game. Whether it’s the colourful fizz in the tub or the thrill of a squishie race, each product is crafted to ignite creativity and delight. Discover the textures, colors, and toys that bring our sensory fun to life—perfect for turning everyday moments into unforgettable playtime!
Our Team
Meet the heart and soul behind Unsurpassed—a family-driven team led by a dad, his daughter, and her Nana! We’re a tight-knit crew who believe life is better when it’s filled with play, laughter, and a little bit of squish. From developing unique sensory toys to ensuring every product sparks joy, our passion for fun drives everything we do. With three generations of creativity and love at the helm, we’re dedicated to making life better and greater for families everywhere!
CHRIS MORRALL
Managing Director
LILY-ROSE MORRALL
Creative Director
SYLVIA MORRALL
Contact
Phone
(+44) 07740357813
Address
LRHM Limited, Lockworks House, 3 Wickford Way, London, E17 6FB
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